Susan M. Iadarola
Executive Manager, Marketing & Sales, Sutton Alliance
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As Sutton Alliance’s Executive Manager of Marketing & Sales, Susan Iadarola is responsible for directing all corporate and member companies’ advertising, branding, public relations, event planning, customer outreach, print and electronic marketing and communication efforts. She also manages Sutton Alliance’s sales efforts with responsibility for cultivating and expanding the company's residential and commercial business relationships.
Ms. Iadarola brings 15 years’ marketing experience to this position. Prior to joining the Sutton Alliance team, she was Vice President, Web Site Design & Marketing for LaSalle Bank Corporation, a subsidiary of Netherlands-based ABN AMRO Bank N.V., one of the world’s largest banks. There, she played a central role in developing and implementing e-commerce product and marketing-related initiatives for North America. She previously held various marketing management, product marketing and marketing research positions within the banking industry.
Ms. Iadarola holds a M.B.A in Finance from Adelphi University and a B.B.A in Marketing from Hofstra University. She serves on the board of the Long Island Chapter of National Association of Professional Mortgage Women (NAPMW). Ms. Iadarola was the recipient of Commercial Industrial Brokers Society (CIBS) Associate Member of the Year award for 2008 and NAPMW Rising Star award for 2008-2009.
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